There’s something comforting in the ritual of creating a new character. Starting with a blank character sheet and knowing that by your toil will be generated an entire personality. Moulding a complete living entity with nought but your bare hands, some dice, and a rule book. Someone with a purpose and a goal in life*.
It’s a simple process of taking a step-by-step sequence, applying it to a blank slate, and adding a dash of your imagination, but it frequently comes up with a character that you end up caring about. There’s magic in that.
* Even if it is merely to gain treasure and experience.